Curriculum

 

FIELDS OF EDUCATION	Credits	Percentage(%)
Compulsory Common Basic Training Area	5	1%
Mandatory Particular Basic Training Area	327	83%
Mandatory Specialized Training Area	18	5%
Selective Specialized Training Area	24	6%
Open Optional Training Area	21	5%
Minimum number of credits to qualify for the degree	395	100%

Compulsory Common Basic Training Area
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
University education	C	40	0	40	5
Totals		40	0	40	5

Mandatory Particular Basic Training Area
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Graphic Design Workshop I	CT	30	170	200	15
Graphic Design Workshop II	CT	30	170	200	15	Graphic Design Workshop I
Graphic Design Projects I	CT	30	170	200	15	Graphic Design Workshop II
Graphic Design Projects II	CT	30	170	200	15	Graphic Design Projects I
Graphic design projects III	CT	30	170	200	15	Graphic Design Projects II
Graphic Design Projects IV	CT	30	170	200	15	Graphic Design Projects III
Strategic design I	CT	18	142	160	11	Graphic Design Projects IV
Strategic design II	CT	18	142	160	11	Strategic design I
Letter morphology	CT	30	50	80	7
Typographic interpretation and application	CT	10	70	80	6	Letter morphology
Structuring of the terminal project	CT	18	62	80	6
Development of the terminal project	CT	10	70	80	6	Structuring of the terminal project
Methodological processes of research in graphic communication	CT	18	22	40	3
Research techniques	CT	18	22	40	3	Procesos metodológicos de la investigación en la comunicación gráfica
Fundamentals of drawing for graphic communication	CT	10	70	80	6
Three-dimensional geometric representation	CT	10	70	80	6
Application of representation techniques I	CT	10	70	80	6
Application of representation techniques II	CT	10	70	80	6	Application of representation techniques I
Digital graphic expression	CT	10	70	80	6
Development of illustrations	CT	10	70	80	6	Application of representation techniques II
Fundamentals of two-dimensional design	CT	10	70	80	6
Visual Education	CT	10	70	80	6	Fundamentals of two-dimensional design
Cartoon and cartoon production	CT	10	70	80	6
Contextualization of graphic design	CT	18	22	40	3
Interpretation of aesthetics	CT	18	22	40	3
Contextualization of graphic design in Mexico	CT	18	22	40	3
Communication and theoretical perspective in graphic design	CT	18	22	40	3
Development of visual communication	CT	18	22	40	3
Semiotic elements for graphic communication	CT	18	22	40	3
Persuation strategies for conceptualization	CT	18	22	40	3
Socio-cultural contextualization for graphic design	CT	18	22	40	3
Visual perception	CT	18	62	80	6
Application of visual perception	CT	18	62	80	6
Audiovisual production	CT	10	70	80	6
Development of print projects	CT	10	70	80	6	Reproduction in printed media
Reproduction in printed media	CT	10	70	80	6
Representation and digital edition I	CT	10	70	80	6
Digital Representation and Editing II	CT	10	70	80	6	Representation and digital edition I
Design for digital media I	CT	24	96	120	9	Representation and digital edition II
Design for digital media II	CT	24	96	120	9	Design for digital media I
Photographic projects for graphic communication	CT	24	96	120	9
Graphic design management	CT	10	70	80	6
Entrepreneurship in graphic design projects	CT	10	70	80	6
Legislation for graphic design	CT	18	22	40	3
Sustainable development for graphic production	CT	18	22	40	3
Digital marketing	CT	10	70	80	6
Administration of creative projects	CT	20	60	80	7
Leadership and management of graphic design projects	CT	10	70	80	6
Totals:		808	3552	4360	327

Mandatory Specialized Training Area
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Profesional Practices	P	0	0	340	8	60% of credits
Integral Training	P	0	0	80	10
Totals		0	0	420	18

Selective Specialized Training Area Orientation in institutional identity and branding
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Corporate Branding	CT	10	70	80	6
Environment graphic	CT	10	70	80	6
Institutional identity planning	CT	10	70	80	6
Strategic management of institutional identity and communication	CT	10	70	80	6
Totals		40	280	320	24

Selective Specialized Training Area Orientation in Editorial Management and Production
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Typography applied to editorial projects	CT	10	70	80	6
Design of printed publications	CT	10	70	80	6
Management and strategic planning for publishing products	CT	10	70	80	6
Design of digital publications	CT	10	70	80	6
Totals		40	280	320	24

Selective Specialized Training Area Orientation in Advertising Design
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Media plan design	CT	10	70	80	6
Strategic market planning	CT	10	70	80	6
Production of advertising messages	CT	10	70	80	6
Art direction	CT	10	70	80	6
Totales		40	280	320	24

Selective Specialized Training Area Orientation in Digital Design
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Web Design	CT	10	70	80	6
User Experience	CT	10	70	80	6
Graphical user interface design	CT	10	70	80	6
Network and virtual community management	CT	10	70	80	6
Totals		40	280	320	24

Selective Specialized Training Area Orientation Applied to Graphic Production
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Conceptualization and character creation	CT	10	70	80	6
Illustration and graphic narrative	CT	10	70	80	6
Applied illustration	CT	10	70	80	6
Visual effects and new media	CT	10	70	80	6
Totals		40	280	320	24

Open Optional Training Area
Courses	Type	Theory hours	Practice hours	Total hours	Credits	Prerequisite
Selected topics of morphology I	CT	10	30	40	3
Selected topics of morphology II	CT	10	30	40	3
Selected projection topics I	CT	10	30	40	3
Selected projection topics II	CT	10	30	40	3
Selected communication topics I	CT	10	30	40	3
Selected communication topics II	CT	10	30	40	3
Selected technology topics I	CT	10	30	40	3
Selected technology topics II	CT	10	30	40	3

Dictamen Plan de Estudios 2019B832.98 KB